According to the CTIA, the international association of wireless telecommunications, there are over 172-million cellular subscribers in the U.S. Another recent study by commissioned by the Consumer Electronics Association found that American subscribers upgrade their wireless phones an average of once every 18-months.

As evidence of these blazing statistics, global shipments of wireless handsets recently surged past the 1.5 billion mark in 2004, illustrating that the demand for personal communications technology in emerging markets such as China, India, Russia and the Middle East has never been greater.

While the global proliferation of cellular technology is fueling an astonishing level of consumer demand, the millions of devices coming into disuse demand that an equally massive commitment be made to recycling, remarketing and properly disposing of electronic hardware and the hazardous waste products the can yield. As the dilemma of electronic waste continues to trouble the waste management industry legislation such as California’s Cellular Recycling Act will become increasingly commonplace in the

The numbers are staggering: In the state of California alone, an estimated 38,000 phones are make their way into the ecological waste stream every day. Through the efforts of organizations such as Phones4Charity, P4C Global, is raising national awareness about the critically important issue of electronic recycling, working towards a future where public, private and individual recycling become as much an institution as the cellular phone itself.

Through its wireless recycling, remarketing and charitable initiatives, P4C Global is answering the demands of 21st century mobile communications.